Adobe Experience Manager Assets - TransPerfect Integration and Automation

Common Integration Use Cases Between Adobe Experience Manager Assets and TransPerfect

1. Automated multilingual asset localization for global campaigns

Flow: Adobe Experience Manager Assets ? TransPerfect ? Adobe Experience Manager Assets

Marketing teams can send approved source assets from AEM Assets to TransPerfect for translation and localization of embedded text, captions, subtitles, metadata, and supporting copy. Once localized versions are completed, they are returned to AEM Assets with language-specific naming, metadata, and version control. This reduces manual handoffs between creative and localization teams and speeds up campaign launch across regions.

2. Centralized management of translated asset variants

Flow: Bi-directional

AEM Assets can act as the master repository for original and localized asset versions, while TransPerfect provides translation status and delivery updates back into the DAM. Teams can track which assets are in translation, approved, or ready for regional use. This gives global marketing and content operations teams a single view of asset lifecycle across languages and markets.

3. Localization of video and rich media content

Flow: Adobe Experience Manager Assets ? TransPerfect ? Adobe Experience Manager Assets

Organizations can route videos, motion graphics, and interactive media from AEM Assets to TransPerfect for subtitle translation, voiceover localization, and on-screen text adaptation. The localized media is then stored back in AEM Assets for distribution through websites, social channels, and regional campaigns. This is especially valuable for product launches, training content, and brand storytelling in multiple markets.

4. Translation of asset metadata for multilingual search and discovery

Flow: Adobe Experience Manager Assets ? TransPerfect ? Adobe Experience Manager Assets

Asset titles, descriptions, tags, and usage notes can be sent to TransPerfect for translation so that regional teams can search and find approved content in their local language. Updated metadata is returned to AEM Assets to improve discoverability, reuse, and governance across global teams. This helps reduce duplicate asset creation and improves content reuse in local markets.

5. Regional content adaptation for regulated or market-specific messaging

Flow: Adobe Experience Manager Assets ? TransPerfect ? Adobe Experience Manager Assets

For industries such as healthcare, financial services, or consumer goods, assets often require more than direct translation. AEM Assets can send source files to TransPerfect for localization that includes legal disclaimers, compliance language, and culturally appropriate imagery or terminology. The approved localized assets are then stored in AEM Assets for controlled regional distribution, helping reduce compliance risk and ensure market relevance.

6. Workflow automation for creative, legal, and localization review

Flow: Bi-directional

When an asset is marked ready for localization in AEM Assets, it can automatically trigger a TransPerfect workflow. TransPerfect can then return status updates such as in progress, review complete, or approved. AEM Assets can notify creative, brand, and legal stakeholders when localized versions are ready for final review. This creates a more predictable approval process and reduces delays caused by email-based coordination.

7. Localization of product and e-commerce visual content

Flow: Adobe Experience Manager Assets ? TransPerfect ? Adobe Experience Manager Assets

Retail and e-commerce teams can use AEM Assets to manage product imagery, banners, and promotional graphics, then send those assets to TransPerfect for localization of text overlays, promotional messaging, and market-specific claims. Returned localized assets can be linked to regional storefronts and campaigns. This supports faster rollout of localized promotions while maintaining brand consistency across markets.

8. Reuse of approved localized assets across channels and regions

Flow: TransPerfect ? Adobe Experience Manager Assets

Once TransPerfect delivers finalized localized content, AEM Assets can store and govern those assets for reuse across web, mobile, email, and social channels. Regional teams can access approved versions without re-requesting translations, improving efficiency and reducing translation spend over time. This is particularly useful for enterprises managing recurring campaigns and evergreen content in multiple languages.