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Consonance - Centric Integration and Automation

Integrate Consonance Marketing and Centric Product Lifecycle Management apps with any of the apps from the library with just a few clicks. Create automated workflows by integrating your apps.

Common Integration Use Cases Between Consonance and Centric

1. New Product or Title Concept Handoff from Centric to Consonance

Direction: Centric ? Consonance

When a product concept is approved in Centric, the core product data can be pushed into Consonance as a new title record or publishing project. This includes product name, category, target market, launch date, specifications, and approved assets needed for editorial and production planning.

  • Reduces duplicate data entry between product development and publishing teams
  • Accelerates setup of title workflows in Consonance
  • Ensures publishing teams start with approved, structured product information

Business value: Faster launch preparation, fewer handoff errors, and better alignment between product development and publishing operations.

2. Publishing Metadata Synchronization to Centric for Master Product Records

Direction: Consonance ? Centric

As titles move through editorial and production, Consonance can send finalized metadata back to Centric, including title, author, ISBN, format, edition, language, publication date, and rights details. Centric then uses this information as the authoritative product record for downstream teams.

  • Keeps product lifecycle records aligned with publishing-approved data
  • Supports accurate launch planning and portfolio reporting
  • Improves consistency across internal systems used by merchandising, sales, and operations

Business value: A single trusted source for product and title information, reducing inconsistencies across teams and channels.

3. Asset and Specification Exchange for Cover, Packaging, and Format Approvals

Direction: Bi-directional

Centric can provide approved product specifications, packaging requirements, and design files to Consonance, while Consonance can return final cover artwork, jacket copy, and publication-ready assets for use in product development and launch coordination. This is especially useful for print, special editions, and multi-format releases.

  • Supports coordinated review of creative and production assets
  • Helps teams manage version control for artwork and specifications
  • Improves launch readiness across print, digital, and audio formats

Business value: Better control over creative approvals and fewer delays caused by mismatched or outdated assets.

4. Cross-Functional Launch Milestone Alignment

Direction: Bi-directional

Centric product development milestones such as concept approval, sample sign-off, and launch readiness can be synchronized with Consonance publishing milestones such as editorial completion, production lock, and release date. This gives both teams a shared view of launch status.

  • Improves coordination between product development and publishing schedules
  • Highlights dependency risks earlier in the process
  • Supports executive visibility into launch readiness

Business value: More reliable launch execution and fewer missed deadlines due to disconnected planning.

5. Rights and Edition Planning for Multi-Format Product Lines

Direction: Consonance ? Centric

Consonance can share rights availability, edition status, territory restrictions, and format-specific publishing plans with Centric so product teams can plan variants, bundles, or regional releases with full awareness of publishing constraints.

  • Prevents launch of products in restricted territories or unsupported formats
  • Helps product teams plan editions based on rights availability
  • Supports regional and channel-specific product strategies

Business value: Reduced compliance risk and better planning for localized or format-specific product launches.

6. Change Management for Late-Stage Product or Title Updates

Direction: Bi-directional

If a product specification changes in Centric, such as dimensions, materials, or launch timing, the update can be sent to Consonance to adjust editorial, production, and metadata workflows. Likewise, if Consonance updates title details or publication timing, Centric can reflect those changes in product plans and downstream launch activities.

  • Ensures both systems reflect the latest approved information
  • Reduces rework caused by late-stage changes
  • Improves coordination across editorial, production, and product teams

Business value: Faster response to change with less operational disruption.

7. Portfolio Reporting Across Product Development and Publishing Pipelines

Direction: Bi-directional

Centric and Consonance can exchange status and metadata to create a combined view of product development and publishing pipeline performance. This supports reporting on concept-to-launch cycle time, launch readiness, delayed titles, and format coverage across the portfolio.

  • Provides leadership with end-to-end visibility
  • Identifies bottlenecks across both product and publishing workflows
  • Supports better forecasting for launch capacity and revenue planning

Business value: Improved decision-making through a unified view of product and publishing execution.

8. Shared Master Data for Catalog and Channel Readiness

Direction: Consonance ? Centric

Once a title is production-ready in Consonance, key catalog data such as descriptions, contributor information, format details, and publication dates can be sent to Centric to support broader product catalog management and launch preparation across sales and marketing teams.

  • Ensures downstream teams work from approved publishing data
  • Speeds up catalog creation and launch content preparation
  • Improves consistency across internal and external product-facing materials

Business value: Faster go-to-market execution with cleaner, more reliable product information.

How to integrate and automate Consonance with Centric using OneTeg?