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Data flow: Fadel Rights Cloud ? Adobe Experience Manager Sites
When content teams prepare articles, landing pages, or campaign pages in Adobe Experience Manager Sites, rights metadata from Fadel Rights Cloud can be synchronized to ensure only approved assets are available for use. This includes usage permissions, territory restrictions, expiration dates, and channel-specific rights for images, video, music, and other licensed media.
Business value: Reduces legal and compliance risk by preventing unauthorized asset use in published experiences. Marketing teams can work faster because rights status is visible directly in the content workflow.
Data flow: Adobe Experience Manager Sites ? Fadel Rights Cloud ? Adobe Experience Manager Sites
Before a page, campaign microsite, or product experience is activated, Adobe Experience Manager Sites can send the selected asset list to Fadel Rights Cloud for validation. The rights platform returns approval, restrictions, or exceptions based on contract terms and distribution rules. If an asset is not cleared for the intended market or date range, the page can be blocked from publishing or flagged for replacement.
Business value: Prevents last-minute takedowns and rework. Publishing teams gain an automated compliance checkpoint that protects brand and legal teams from rights violations.
Data flow: Bi-directional
Adobe Experience Manager Sites can use visitor location or market segment data to serve localized experiences, while Fadel Rights Cloud supplies the rights rules that determine which media assets are allowed in each territory. For example, a global publisher can show one hero video in North America and a different licensed image set in Europe based on territorial rights.
Business value: Enables global personalization without violating licensing agreements. Teams can scale localized experiences while maintaining strict control over regional rights.
Data flow: Fadel Rights Cloud ? Adobe Experience Manager Sites
Fadel Rights Cloud can notify Adobe Experience Manager Sites when a license is nearing expiration or has ended. AEM Sites can then automatically swap the asset, hide the page section, or route the item to a content operations queue for review. This is especially useful for campaign pages, evergreen editorial content, and seasonal promotions that rely on third-party media.
Business value: Eliminates manual tracking of license end dates and reduces the risk of expired assets remaining live on customer-facing pages.
Data flow: Fadel Rights Cloud ? Adobe Experience Manager Sites
Rights attributes from Fadel Rights Cloud can be written into AEM Sites metadata models so editors can search and filter content by usage rights, contributor terms, allowed channels, and expiration status. This makes it easier for content teams to find assets that are safe for a specific campaign or publication type.
Business value: Improves content reuse and governance. Editors spend less time manually checking contracts and more time assembling compliant experiences.
Data flow: Adobe Experience Manager Sites ? Fadel Rights Cloud
Adobe Experience Manager Sites can send usage events such as page views, asset impressions, campaign launches, or content placements to Fadel Rights Cloud. These usage records can support royalty calculations for contributors, photographers, videographers, authors, or licensors whose compensation depends on digital distribution or exposure.
Business value: Creates a more accurate and auditable royalty process. Finance and rights teams can align payments with actual digital usage rather than estimates or manual reports.
Data flow: Adobe Experience Manager Sites ? Fadel Rights Cloud ? Adobe Experience Manager Sites
For premium assets such as celebrity images, music clips, or exclusive footage, AEM Sites can trigger a rights review in Fadel Rights Cloud before content is approved for publication. Rights managers can confirm contractual obligations, attribution requirements, and channel restrictions, then return approval status to the CMS workflow.
Business value: Strengthens collaboration between marketing, legal, and rights management teams. High-risk content moves through a controlled approval path without slowing down routine publishing.
Data flow: Bi-directional
By combining AEM Sites publishing data with Fadel Rights Cloud rights status, organizations can build dashboards that show which live pages contain licensed assets, which assets are expiring soon, and which campaigns have unresolved rights issues. This gives content operations and compliance teams a single view of publishing risk across the digital estate.
Business value: Improves operational visibility and reduces audit effort. Leaders can proactively manage rights exposure across multiple websites, brands, and regions.