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Data flow: Fadel Rights Cloud to Loci
Fadel Rights Cloud can provide Loci with rights metadata such as territory, time window, platform, and usage restrictions for each asset. Loci then uses this information to ensure that recommended content is only surfaced to users when it is actually licensed and available for their region or channel. This prevents recommendation engines from promoting content that cannot legally be published or distributed.
Business value: Reduces rights violations, improves compliance, and increases confidence in automated personalization.
Data flow: Bi-directional
Loci analyzes user behavior and content performance to identify which assets should be promoted more heavily. Fadel Rights Cloud filters that inventory based on current licensing status, royalty obligations, and contractual constraints. The result is a personalized content feed that is both engaging and commercially safe, allowing editorial and digital teams to prioritize content that can be monetized immediately.
Business value: Improves engagement while avoiding manual checks by editorial and rights teams.
Data flow: Fadel Rights Cloud to Loci
When a license is nearing expiration or a territorial right is about to lapse, Fadel Rights Cloud can send expiry and restriction updates to Loci. Loci then automatically suppresses those assets from recommendation lists, homepage modules, email campaigns, and CMS-driven content rails. This ensures that expired or restricted content is removed before it reaches end users.
Business value: Prevents last-minute content takedowns and reduces operational risk for publishing and distribution teams.
Data flow: Loci to Fadel Rights Cloud
Loci can send content performance data such as clicks, views, completion rates, and engagement trends to Fadel Rights Cloud. Rights and finance teams can use this data to identify assets generating the most usage and royalty exposure, then reconcile royalty calculations against actual consumption. This is especially useful for publishers, stock media companies, and broadcasters managing usage-based compensation.
Business value: Improves royalty accuracy, supports revenue forecasting, and helps finance teams prioritize high-value assets.
Data flow: Bi-directional
Fadel Rights Cloud provides territorial rights data, while Loci uses audience location and behavior signals to tailor recommendations by market. For example, a broadcaster can recommend different program assets in the United States, Canada, and EMEA based on what is licensed in each region. This allows regional content teams to run localized recommendation strategies without creating separate manual workflows for rights validation.
Business value: Supports global distribution, reduces regional compliance issues, and improves local audience relevance.
Data flow: Fadel Rights Cloud to Loci
When content is approved in the CMS, Loci can recommend related assets for placement, but only after Fadel Rights Cloud confirms that the assets have valid rights for the intended publication type, channel, and duration. This creates a controlled publishing workflow where editors receive recommended content that is already cleared for use, reducing back-and-forth between editorial, legal, and rights management teams.
Business value: Speeds up publishing cycles and reduces dependency on manual rights review.
Data flow: Bi-directional
Fadel Rights Cloud identifies archive assets with available rights windows, while Loci determines which of those assets are most likely to drive engagement based on user behavior and content similarity. Together, the platforms can surface underused but fully licensed archive content in recommendation modules, newsletters, and content hubs. This is particularly valuable for media companies looking to monetize existing libraries without acquiring new content.
Business value: Increases return on existing content assets and creates new revenue opportunities from archive libraries.
Data flow: Loci to Fadel Rights Cloud
Loci can provide distribution and engagement reports by content type, audience segment, and channel. Fadel Rights Cloud can combine this with contractual terms and royalty rules to produce compliance and payment reports for internal stakeholders, licensors, and contributors. This is useful when personalized content delivery affects royalty obligations, such as premium content placements or usage-based licensing models.
Business value: Improves audit readiness, supports transparent royalty reporting, and aligns marketing performance with contractual obligations.