MediaValet - OpenText Content Storage Service Integration and Automation

Common Integration Use Cases Between MediaValet and OpenText Content Storage Service

MediaValet and OpenText Content Storage Service complement each other well in enterprise content operations. MediaValet provides the user-facing digital asset management layer for marketing, creative, and brand teams, while OpenText Content Storage Service provides scalable, durable cloud object storage for large volumes of unstructured content. Together, they can support secure asset management, long-term retention, and efficient content distribution across the organization.

1. Store approved master assets in OpenText Content Storage Service while managing active assets in MediaValet

Data flow: MediaValet to OpenText Content Storage Service

Marketing and creative teams can use MediaValet for day-to-day collaboration, version control, approvals, and asset distribution, while final approved master files are automatically archived to OpenText Content Storage Service for durable long-term storage. This is useful for high-resolution images, video masters, campaign source files, and brand templates that must be retained for compliance or future reuse.

• Reduces pressure on the DAM by offloading cold or finalized content
• Supports retention policies for regulated industries
• Preserves a secure, searchable record of approved brand assets

2. Use OpenText Content Storage Service as the archive layer for expired campaign assets

Data flow: MediaValet to OpenText Content Storage Service

When campaigns end, MediaValet can move inactive assets such as retired ads, event photography, and seasonal creative into OpenText Content Storage Service based on lifecycle rules. MediaValet retains metadata, previews, and references so teams can still locate archived content without keeping all files in the active DAM.

• Improves MediaValet performance by reducing active storage volume
• Creates a controlled archive for legal, audit, and brand reference needs
• Helps teams quickly distinguish active content from obsolete content

3. Centralize original source files in OpenText Content Storage Service and publish renditions to MediaValet

Data flow: OpenText Content Storage Service to MediaValet

Organizations can store original source files, such as large video masters, design packages, and raw photography, in OpenText Content Storage Service, then sync approved renditions or web-ready versions into MediaValet for marketing use. This approach keeps the DAM focused on collaboration and distribution while the storage service holds the authoritative originals.

• Separates master content retention from working asset distribution
• Supports large file handling and cost-effective storage of originals
• Improves governance over which versions are approved for use

4. Enable compliance-driven retention and legal hold for brand and campaign content

Data flow: Bi-directional

MediaValet can manage the active lifecycle of assets, approvals, and usage history, while OpenText Content Storage Service can provide durable storage for records that must be retained under legal, regulatory, or contractual requirements. Metadata and retention status can be synchronized so that assets under hold are protected from deletion in both systems.

• Supports audit readiness and defensible retention practices
• Prevents accidental deletion of regulated or legally sensitive content
• Provides a clear chain of custody for critical assets

5. Improve disaster recovery and business continuity for critical media libraries

Data flow: MediaValet to OpenText Content Storage Service

Organizations can replicate critical media assets from MediaValet into OpenText Content Storage Service as a secondary cloud repository. In the event of a DAM outage, migration issue, or accidental deletion, the storage layer can serve as a recovery source for restoring approved assets and metadata.

• Reduces operational risk for business-critical content libraries
• Supports backup and recovery strategies for distributed teams
• Helps maintain continuity for campaigns and external publishing

6. Support global content distribution with secure storage and controlled access

Data flow: Bi-directional

MediaValet can act as the controlled access point for internal teams, agencies, and partners, while OpenText Content Storage Service stores the underlying files securely with enterprise durability. Access policies can be aligned so that only approved users can retrieve content, while storage remains isolated and compliant behind the scenes.

• Enables secure sharing without exposing raw storage infrastructure
• Supports external agency collaboration with tighter governance
• Improves scalability for organizations with large distributed content needs

7. Migrate legacy media repositories into a modern DAM and cloud storage architecture

Data flow: Legacy content into both systems, then MediaValet to OpenText Content Storage Service for archival

During digital transformation initiatives, organizations can migrate legacy file shares, on-premises media libraries, and outdated content repositories into MediaValet for active use and OpenText Content Storage Service for long-term retention. This creates a modern operating model where current assets are easy to find and use, while historical content remains preserved at lower cost.

• Modernizes fragmented content environments
• Improves searchability and governance over legacy assets
• Reduces dependence on aging storage infrastructure

Overall, integrating MediaValet with OpenText Content Storage Service gives enterprises a practical way to separate active digital asset management from long-term content storage. The result is better governance, lower operational overhead, stronger compliance, and a more scalable content lifecycle for marketing, creative, and records management teams.