Monday - OpenText Core Digital Asset Management Integration and Automation

Common Integration Use Cases Between Monday.com and OpenText Core Digital Asset Management

1. Creative Asset Request and Approval Workflow

Direction: Monday.com ? OpenText Core Digital Asset Management

Marketing, creative, and brand teams can use Monday.com to manage asset requests, assign owners, track due dates, and route approvals. Once a request is approved, the final brief or approved creative can be pushed into OpenText Core Digital Asset Management for secure storage, version control, and enterprise-wide reuse. This reduces email-based handoffs and ensures only approved assets are published.

2. Campaign Asset Linking and Status Tracking

Direction: Bi-directional

Campaign boards in Monday.com can be linked to corresponding assets stored in OpenText Core Digital Asset Management, such as banners, videos, product images, and brand templates. Asset metadata, approval status, and file links can sync back to Monday.com so campaign managers can see which assets are ready, in review, or delayed without leaving the project board. This improves launch coordination and reduces missed deadlines.

3. Automated Creative Production Handoffs

Direction: Monday.com ? OpenText Core Digital Asset Management

When a design task is marked complete in Monday.com, the integration can automatically create a record in OpenText Core Digital Asset Management with the final file, campaign name, usage rights, and related project details. This is especially useful for agencies and in-house studios that need a controlled handoff from production to asset governance. It creates a clean audit trail and prevents final assets from being lost in shared drives.

4. Asset Availability Updates for Project Teams

Direction: OpenText Core Digital Asset Management ? Monday.com

When a new approved asset is published or an existing asset is updated in OpenText Core Digital Asset Management, Monday.com can automatically notify project owners or update the relevant board item. Teams managing product launches, seasonal campaigns, or website refreshes can immediately see when the latest approved files are available. This helps reduce rework caused by teams using outdated creative.

5. Brand Compliance and Review Escalation

Direction: Bi-directional

OpenText Core Digital Asset Management can serve as the system of record for approved brand assets, while Monday.com manages review tasks, legal checks, and stakeholder sign-off. If an asset is rejected or requires revision in OpenText Core Digital Asset Management, the status can sync to Monday.com and reopen the task for the designer or marketer. This supports controlled review cycles for regulated industries, franchises, and global brands.

6. Content Calendar to Asset Repository Synchronization

Direction: Monday.com ? OpenText Core Digital Asset Management

Editorial and content calendar items in Monday.com can be used to trigger asset creation or upload requirements in OpenText Core Digital Asset Management. For example, a scheduled product launch post in Monday.com can create a linked asset task for the required image set, localized versions, and usage metadata. This ensures content planning and asset preparation stay aligned across teams.

7. Centralized Reporting on Asset Production and Usage Readiness

Direction: Bi-directional

Monday.com can aggregate project milestones, while OpenText Core Digital Asset Management provides asset lifecycle details such as approval state, version, and publication readiness. Together, they give leaders a single view of campaign readiness, showing whether the project is blocked by missing creative, pending approvals, or incomplete metadata. This improves forecasting and resource planning for marketing operations and creative leadership.

8. Post-Launch Asset Governance and Reuse Management

Direction: OpenText Core Digital Asset Management ? Monday.com

After a campaign launches, OpenText Core Digital Asset Management can flag assets that are eligible for reuse, nearing expiration, or requiring rights renewal. Those updates can create follow-up tasks in Monday.com for marketing operations, legal, or regional teams to review continued usage. This helps organizations avoid compliance issues and maximize the value of approved creative assets.