OpenText Content Storage Service - Frontify Integration and Automation

Common Integration Use Cases Between OpenText Content Storage Service and Frontify

• Centralized brand asset storage with governed access

  Data flow: Frontify ? OpenText Content Storage Service

  Store approved logos, campaign images, video masters, and other large brand files in OpenText Content Storage Service while Frontify remains the user-facing brand portal. This is useful when marketing teams need a scalable, compliant repository for high-volume assets, but still want Frontify to manage discovery, usage guidance, and brand governance. The integration reduces storage pressure in Frontify and gives enterprises stronger retention and lifecycle control for master assets.

• Automated archival of retired brand materials

  Data flow: Frontify ? OpenText Content Storage Service

  When brand campaigns, product launches, or seasonal assets are retired in Frontify, they can be automatically moved to OpenText Content Storage Service for long-term retention. This supports legal hold, audit readiness, and historical reference without cluttering active brand libraries. It is especially valuable for regulated industries that must preserve prior versions of brand content for compliance or dispute resolution.

• Master asset repository for large creative files

  Data flow: OpenText Content Storage Service ? Frontify

  Use OpenText Content Storage Service as the system of record for large source files such as layered design files, high-resolution photography, and video masters, then publish selected renditions or previews into Frontify for brand team access. This allows creative and marketing teams to collaborate in Frontify while keeping heavy production assets in a durable, cost-effective storage layer. It improves performance and reduces duplication across tools.

• Version-controlled brand asset publishing

  Data flow: Bi-directional

  When designers upload a new approved asset version in Frontify, the file can be stored in OpenText Content Storage Service as the authoritative version history. Conversely, when a newer master is uploaded to OpenText, Frontify can be updated with the latest approved rendition and metadata. This ensures brand teams always work from the correct version while preserving a complete audit trail of changes across campaigns and regions.

• Brand governance for distributed teams and agencies

  Data flow: OpenText Content Storage Service ? Frontify

  Enterprises often need to share approved brand materials with external agencies, regional offices, and franchise partners. OpenText Content Storage Service can retain the controlled master files, while Frontify presents only approved, current-use assets and guidelines to distributed users. This reduces the risk of unauthorized file use and helps enforce consistent brand execution across markets.

• Lifecycle management for campaign asset libraries

  Data flow: Frontify ? OpenText Content Storage Service

  Campaign assets can be published in Frontify during active use, then automatically transitioned to OpenText Content Storage Service when the campaign ends. Metadata such as campaign name, region, product line, and expiration date can be preserved during transfer. This creates a clean operational model for marketing operations teams, improves findability of historical content, and supports retention policies without manual cleanup.

• Compliance-ready retention of approved brand records

  Data flow: Frontify ? OpenText Content Storage Service

  For industries with strict documentation requirements, final approved brand assets and supporting files can be archived in OpenText Content Storage Service as immutable records. Frontify continues to serve as the collaboration and approval workspace, while OpenText provides secure long-term storage with lifecycle and compliance controls. This is useful for audit support, product labeling history, and regulated communications.