OpenText Core Signature - Aviary Platform Integration and Automation

Common Integration Use Cases Between OpenText Core Signature and Aviary Platform

1. Rights and Release Approval for Media Assets

Data flow: Aviary Platform to OpenText Core Signature

Media teams can route talent release forms, location permissions, music licenses, and usage-rights agreements from Aviary into OpenText Core Signature for legally binding approval. Once signed, the executed document can be returned to Aviary and linked to the related video or audio asset as part of the asset record.

Business value: Reduces legal risk, speeds up content clearance, and gives editors and publishers immediate visibility into which assets are approved for use.

2. Contributor Onboarding for Media Production

Data flow: OpenText Core Signature to Aviary Platform

When freelancers, voice talent, videographers, or external editors are onboarded through OpenText Core Signature, signed agreements can be pushed into Aviary and associated with contributor profiles or project folders. This creates a clear record of who is authorized to access, edit, or deliver media content.

Business value: Streamlines onboarding, improves compliance, and reduces manual tracking of contributor contracts across production teams.

3. Approval Workflow for Final Media Deliverables

Data flow: Aviary Platform to OpenText Core Signature

Before a video or audio asset is published, Aviary can trigger an approval package in OpenText Core Signature for sign-off by marketing, legal, brand, or executive stakeholders. The signed approval can then be stored with the asset metadata to confirm publication authorization.

Business value: Creates a controlled release process for high-value media, reducing the chance of publishing unapproved content.

4. Contract-Linked Asset Distribution

Data flow: Bi-directional

OpenText Core Signature can store signed distribution agreements, while Aviary manages the associated media files and version history. Integration can link the signed contract to the exact asset version being distributed, ensuring downstream teams only access content covered by the correct agreement.

Business value: Improves governance over licensed media, supports auditability, and helps prevent unauthorized distribution.

5. Customer or Partner Media Consent Management

Data flow: OpenText Core Signature to Aviary Platform

For campaigns that use customer testimonials, partner interviews, or branded audio and video content, consent forms signed in OpenText Core Signature can be attached to the corresponding media assets in Aviary. This allows content teams to verify consent status before reuse or repurposing.

Business value: Supports privacy and brand compliance while making consent verification faster for content operations teams.

6. Editorial and Legal Review Package Assembly

Data flow: Aviary Platform to OpenText Core Signature

Aviary can assemble a review package containing the media asset, related metadata, and approval request, then send it to OpenText Core Signature for formal sign-off by legal or compliance reviewers. Signed approval records can be stored back in Aviary alongside the asset.

Business value: Reduces email-based review cycles and creates a traceable approval trail for regulated or brand-sensitive content.

7. Audit-Ready Media Governance and Record Retention

Data flow: Bi-directional

Signed documents from OpenText Core Signature, such as usage rights, release forms, and approval records, can be synchronized with Aviary to create a complete governance record for each media asset. Aviary can then serve as the operational hub for searching assets by signature status, expiration date, or approval owner.

Business value: Simplifies audits, improves retention management, and gives legal, marketing, and media operations a single source of truth for asset authorization.