OpenText Directory Services - Storyteq Integration and Automation

Common Integration Use Cases Between OpenText Directory Services and Storyteq

1. Centralized user provisioning for creative operations

Data flow: OpenText Directory Services to Storyteq

Synchronize employee and contractor identities from OpenText Directory Services into Storyteq so creative, marketing, and agency users are automatically created with the correct access. This reduces manual onboarding effort and ensures users can immediately access the right workspaces, campaigns, and assets.

• Automatically create Storyteq accounts for new users
• Assign roles based on directory groups such as marketing, brand, or agency
• Remove access when users leave or change teams

2. Role-based access control for brand and campaign assets

Data flow: OpenText Directory Services to Storyteq

Use directory group membership to drive Storyteq permissions for brand teams, regional teams, and external partners. This helps enforce governance over campaign templates, approved assets, and production workflows, while limiting access to sensitive content.

• Map directory groups to Storyteq permissions
• Restrict access to specific brands, markets, or campaigns
• Support least-privilege access for internal and external users

3. Single sign-on for creative and marketing users

Data flow: Bi-directional, with authentication managed through OpenText Directory Services

Enable single sign-on so users authenticate once through the enterprise directory and then access Storyteq without separate credentials. This improves user experience, reduces password-related support tickets, and strengthens security controls across the creative production environment.

• Reduce login friction for distributed marketing teams
• Lower help desk volume for password resets
• Support consistent authentication policies across systems

4. Automated deprovisioning for contractors and agencies

Data flow: OpenText Directory Services to Storyteq

When a contractor, freelancer, or agency user is disabled in OpenText Directory Services, their Storyteq access can be revoked automatically. This is especially valuable for time-bound campaign work where external collaborators need temporary access to assets and workflows.

• Prevent orphaned accounts after project completion
• Reduce security risk from stale external access
• Align access removal with HR or vendor offboarding processes

5. Regional access segmentation for global campaign execution

Data flow: OpenText Directory Services to Storyteq

Use directory attributes such as region, business unit, or market to control which Storyteq content a user can view or edit. This is useful for multinational organizations that need to localize campaigns while protecting master brand materials and market-specific approvals.

• Separate access by country, region, or division
• Limit editing rights to local market teams
• Protect global master assets from unauthorized changes

6. Identity-driven workflow assignment for creative approvals

Data flow: OpenText Directory Services to Storyteq

Feed user identity and group data into Storyteq workflow rules so tasks are routed to the correct approvers, reviewers, or production owners. This improves turnaround time for creative approvals and ensures the right stakeholders are involved based on organizational role.

• Route approval tasks by department or role
• Assign reviewers based on directory group membership
• Reduce manual reassignment of workflow tasks

7. Audit-ready access governance for regulated content production

Data flow: Bi-directional, with user and access data from OpenText Directory Services and activity records from Storyteq

Combine directory identity data with Storyteq usage and approval activity to support audits and compliance reviews. This helps organizations demonstrate who had access to campaign materials, who approved content, and whether access matched policy at the time of action.

• Link user identities to content approval history
• Support compliance reporting for regulated industries
• Improve traceability across creative production workflows

8. External partner onboarding for campaign delivery

Data flow: OpenText Directory Services to Storyteq

Provision approved agency partners, production vendors, and freelancers into Storyteq using controlled directory-based access. This allows marketing teams to collaborate efficiently with external contributors while maintaining centralized identity governance and access oversight.

• Onboard external users faster for campaign deadlines
• Apply time-limited access through directory policies
• Maintain centralized control over third-party collaboration