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OpenText Exstream - OpenText Internet of Things Platform Integration and Automation

Integrate OpenText Exstream Marketing and OpenText Internet of Things Platform Internet of Things (IoT) apps with any of the apps from the library with just a few clicks. Create automated workflows by integrating your apps.

Common Integration Use Cases Between OpenText Exstream and OpenText Internet of Things Platform

1. IoT-Triggered Customer Notifications for Service Events

Data flow: OpenText Internet of Things Platform ? OpenText Exstream

When connected devices detect a service issue, threshold breach, or outage, the IoT platform can send event data to Exstream to generate personalized customer communications. For example, a utility meter reporting abnormal consumption or a smart device detecting a failure can trigger a targeted email, SMS, or printed notice explaining the issue, expected resolution time, and next steps.

Business value: Faster customer communication, reduced inbound call volume, and improved customer satisfaction through timely, consistent messaging.

2. Automated Usage-Based Billing and Statement Messaging

Data flow: OpenText Internet of Things Platform ? OpenText Exstream

IoT device readings can feed Exstream to produce accurate bills, usage statements, and explanatory inserts. In utilities or connected services, consumption data from smart meters or sensors can be transformed into customer-ready statements that include billing details, usage trends, and personalized recommendations for reducing consumption.

Business value: More accurate billing, fewer disputes, and better customer understanding of charges and usage patterns.

3. Proactive Maintenance and Appointment Communications

Data flow: OpenText Internet of Things Platform ? OpenText Exstream

When IoT analytics identify equipment degradation, maintenance needs, or a likely failure, Exstream can generate customer or field-service communications such as maintenance notices, appointment confirmations, and technician arrival updates. This is especially useful for utilities, manufacturing service contracts, and connected equipment providers.

Business value: Improved operational planning, fewer unplanned outages, and better coordination between service, dispatch, and customer support teams.

4. Compliance and Incident Reporting for Regulated Operations

Data flow: OpenText Internet of Things Platform ? OpenText Exstream

IoT events related to safety, environmental thresholds, or equipment exceptions can be routed into Exstream to create standardized incident letters, regulatory notices, and customer disclosures. For example, a water quality sensor alert or industrial safety event can trigger compliant communications to affected stakeholders.

Business value: Stronger regulatory compliance, faster notification cycles, and reduced risk of inconsistent messaging.

5. Personalized Product or Service Recommendations Based on Device Data

Data flow: OpenText Internet of Things Platform ? OpenText Exstream

Usage patterns from connected devices can be analyzed and passed to Exstream to generate tailored offers, upgrade notices, or advisory communications. For instance, a connected appliance with high wear indicators could trigger a maintenance plan offer, while a utility customer with peak usage trends could receive energy-saving guidance.

Business value: Better cross-sell and retention opportunities, more relevant customer engagement, and improved lifecycle management.

6. Customer Communication Preferences and Delivery Optimization

Data flow: Bi-directional

Exstream can manage customer communication preferences, while the IoT platform can supply context on device status, location, or urgency to determine the best delivery channel. For example, urgent alerts may be sent by SMS or mobile push, while routine updates are delivered by email or print based on customer preference and event severity.

Business value: Higher message reach, better response rates, and more efficient use of communication channels.

7. Service Confirmation and Resolution Follow-Up After IoT Events

Data flow: OpenText Internet of Things Platform ? OpenText Exstream

After an IoT-detected issue is resolved, Exstream can automatically send a confirmation message, service summary, or next-step instructions to the customer. This can include details such as the issue detected, actions taken, and any preventive recommendations.

Business value: Improved transparency, reduced customer uncertainty, and stronger post-service experience.

8. Operational Reporting and Stakeholder Communications

Data flow: OpenText Internet of Things Platform ? OpenText Exstream

IoT platform data can be used to generate scheduled operational summaries for internal teams, partners, or customers. Exstream can produce formatted reports and correspondence showing device performance, exception trends, service levels, or compliance metrics across print and digital channels.

Business value: Better visibility for business stakeholders, more consistent reporting, and less manual effort in preparing recurring communications.

How to integrate and automate OpenText Exstream with OpenText Internet of Things Platform using OneTeg?