OpenText Extended ECM - Business Workspaces - Tenovos Integration and Automation

Common Integration Use Cases Between OpenText Extended ECM - Business Workspaces and Tenovos

1. Campaign Workspace to Digital Asset Handoff

Data flow: Tenovos ? OpenText Extended ECM - Business Workspaces

Marketing teams manage approved campaign assets in Tenovos, then publish final versions into an OpenText Extended ECM business workspace tied to a product launch, region, or campaign record. The workspace stores the approved creative, legal sign-off documents, launch briefs, and related business metadata in one governed context.

• Ensures only approved assets are attached to the business process
• Gives sales, product, and regional teams access to the right content in context
• Reduces version confusion during launch execution

2. Asset Performance Insights Attached to Business Workspaces

Data flow: Tenovos ? OpenText Extended ECM - Business Workspaces

Tenovos analytics on asset usage, engagement, and content performance can be pushed into business workspaces for campaigns, products, or customer programs. Business users can review which assets performed best alongside related documents, approvals, and operational records.

• Connects content performance to business outcomes
• Supports better decisions on future campaign investments
• Helps teams retire low-performing assets and reuse high-performing ones

3. Product Launch Governance and Content Approval Workflow

Data flow: Bi-directional

When a product launch workspace is created in OpenText Extended ECM, it can trigger the creation or update of a corresponding content collection in Tenovos. Marketing uploads creative variants into Tenovos, while legal, compliance, and product stakeholders review launch-related documents and approvals in the workspace. Final approved assets are then linked back to the launch record.

• Aligns content production with launch governance
• Creates a single operational view of launch readiness
• Improves auditability across marketing and business teams

4. Customer or Account-Specific Content Packages

Data flow: OpenText Extended ECM - Business Workspaces ? Tenovos

For strategic accounts, OpenText Extended ECM can maintain a customer workspace containing contracts, proposals, service documents, and account plans. Selected marketing assets from Tenovos, such as industry-specific brochures, case studies, and presentation decks, can be linked into the workspace to support account teams with approved, relevant content.

• Improves sales enablement for account managers
• Ensures customer-facing materials are current and compliant
• Supports personalized content delivery by account or segment

5. Content Compliance and Rights Management for Regulated Industries

Data flow: Bi-directional

Tenovos can store approved creative assets and associated usage rights, while OpenText Extended ECM manages the business records, approvals, and policy documents that govern those assets. Integration allows rights expiration dates, approval status, and compliance metadata to be synchronized so teams know which assets can be used in which markets or channels.

• Reduces risk of using expired or non-compliant content
• Improves control over regional and channel-specific asset usage
• Supports audit-ready governance for regulated marketing operations

6. Cross-Functional Project Workspace for Content Production

Data flow: OpenText Extended ECM - Business Workspaces ? Tenovos

OpenText Extended ECM can serve as the master workspace for a marketing project, storing briefs, budgets, stakeholder approvals, and timelines. Tenovos can be connected to the same project so creative teams can manage asset versions, renditions, and performance tracking without losing the business context of the project.

• Bridges project management and creative production
• Improves collaboration between marketing operations and creative teams
• Provides a complete record of what was created, approved, and published

7. Post-Campaign Review and Content Optimization

Data flow: Tenovos ? OpenText Extended ECM - Business Workspaces

After a campaign ends, Tenovos performance data can be attached to the campaign workspace in OpenText Extended ECM along with final deliverables, approvals, and lessons learned. This gives marketing leadership a complete post-campaign record for review, budgeting, and future planning.

• Creates a reusable archive of campaign outcomes
• Supports continuous improvement in content strategy
• Helps teams justify content investment with measurable results

8. Enterprise Content Request and Fulfillment Process

Data flow: OpenText Extended ECM - Business Workspaces ? Tenovos

Business users working in an OpenText Extended ECM workspace, such as a product, partner, or regional workspace, can request marketing assets from Tenovos through a structured workflow. Once approved, the requested assets are delivered back into the workspace for use by the business team.

• Standardizes content requests across departments
• Speeds up fulfillment of approved marketing materials
• Improves visibility into demand for content by business unit or region