OpenText Information Archive - Papirfly Integration and Automation

Common Integration Use Cases Between OpenText Information Archive and Papirfly

OpenText Information Archive is designed for compliant long-term retention, legal hold, and disposition of enterprise content and records. Papirfly is a brand asset management and content production platform used to create, manage, localize, and distribute approved marketing and brand materials. Together, they can support controlled content lifecycle management, from creation and approval in Papirfly to compliant retention and archival in OpenText Information Archive.

• Archive approved brand assets after campaign completion

  Data flow: Papirfly to OpenText Information Archive

  When a campaign ends, final approved creative files, source files, and associated metadata can be automatically transferred from Papirfly into OpenText Information Archive for long-term retention. This gives marketing teams a controlled way to preserve final versions of brochures, banners, videos, and localized assets without keeping inactive content in the production system.

  Business value: Reduces clutter in Papirfly, lowers storage and administration costs, and ensures historical campaign materials remain available for audit, legal, or reference purposes.

• Retain brand compliance evidence and approval records

  Data flow: Papirfly to OpenText Information Archive

  Approval logs, version history, reviewer comments, and sign-off records from Papirfly can be archived in OpenText Information Archive as compliance evidence. This is especially useful for regulated industries that need to prove that brand claims, disclaimers, and product messaging were reviewed and approved before publication.

  Business value: Strengthens audit readiness, supports regulatory investigations, and reduces risk associated with untraceable content approvals.

• Preserve localized and market-specific content variants

  Data flow: Papirfly to OpenText Information Archive

  Organizations often create many regional versions of the same asset. Papirfly can send final localized variants, translations, and market-specific artwork to OpenText Information Archive with metadata such as country, language, product line, and campaign date. This creates a searchable historical record of what was published in each market.

  Business value: Improves governance over global content, supports legal review of regional claims, and helps teams reuse approved assets in future campaigns.

• Retrieve archived brand assets for reuse in new campaigns

  Data flow: OpenText Information Archive to Papirfly

  Marketing teams can search OpenText Information Archive for previously approved assets, then restore selected files and metadata back into Papirfly for adaptation and reuse. This is useful for evergreen content, seasonal campaigns, and product launches that build on prior creative work.

  Business value: Speeds up content production, reduces duplicate design effort, and helps teams reuse compliant materials instead of recreating them from scratch.

• Support legal hold on disputed or sensitive content

  Data flow: Bi-directional, with preservation in OpenText Information Archive and reference from Papirfly

  If a campaign, product claim, or brand asset becomes part of a legal or regulatory review, Papirfly can flag the relevant content for preservation and OpenText Information Archive can place the associated records under legal hold. The archived copy remains immutable while Papirfly users are prevented from deleting or overwriting the source material until the hold is released.

  Business value: Protects evidence, reduces litigation risk, and ensures content is preserved in a defensible manner.

• Decommission legacy creative repositories while keeping access to historical assets

  Data flow: Legacy content in Papirfly or connected repositories to OpenText Information Archive

  During a platform rationalization or migration project, historical brand assets, expired campaigns, and old approval records can be moved into OpenText Information Archive. Papirfly remains the active workspace for current content, while the archive becomes the system of record for legacy materials that must be retained but are no longer actively edited.

  Business value: Enables application retirement, reduces operational overhead, and preserves access to historical content without maintaining outdated systems.

• Automate disposition of expired marketing materials

  Data flow: Papirfly to OpenText Information Archive, then disposition managed in OpenText Information Archive

  Once a retention period expires, OpenText Information Archive can manage the disposition of archived marketing assets and related records according to policy. Papirfly can trigger the archival of final content at the end of its active lifecycle, after which OpenText Information Archive applies retention rules and approved deletion schedules.

  Business value: Ensures consistent retention enforcement, reduces manual cleanup work, and helps the organization avoid keeping content longer than required.

• Provide a searchable historical repository for brand governance teams

  Data flow: Papirfly to OpenText Information Archive

  Brand, legal, and compliance teams can use OpenText Information Archive as a historical repository for approved assets, campaign records, and supporting documentation exported from Papirfly. This allows teams to quickly answer questions such as which version of a logo was used in a specific region, when a disclaimer changed, or who approved a particular asset.

  Business value: Improves cross-functional visibility, shortens response times for audits and internal inquiries, and creates a reliable source of historical truth.