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Data flow: Tenovos to OpenText Information Archive
When marketing campaigns end, high-volume assets such as images, videos, banners, and supporting files can be moved from Tenovos into OpenText Information Archive for long-term retention. This helps marketing teams keep Tenovos focused on active, high-performing content while ensuring older assets remain available for audit, legal, or brand-history purposes.
Data flow: Tenovos to OpenText Information Archive
Final approved versions of creative assets, along with metadata such as approval date, campaign name, owner, and usage rights, can be archived in OpenText Information Archive. This creates a defensible record of what was approved and when, which is useful for brand governance, legal review, and dispute resolution.
Data flow: OpenText Information Archive to Tenovos
Archived assets from prior campaigns can be surfaced back into Tenovos when teams need to repurpose successful creative, refresh evergreen content, or reuse licensed material. This avoids recreating assets from scratch and gives marketers access to historical content that still has business value.
Data flow: Bi-directional
Tenovos can pass asset metadata, usage rights, and campaign context to OpenText Information Archive so content subject to legal hold, contractual restrictions, or retention obligations is preserved correctly. In return, archive status can be exposed back to Tenovos so users know which assets are locked, retained, or restricted from deletion.
Data flow: Legacy repository or Tenovos to OpenText Information Archive, then OpenText Information Archive to Tenovos
Organizations replacing older content repositories can archive legacy marketing files into OpenText Information Archive and selectively expose relevant assets in Tenovos for ongoing business use. This allows IT to retire outdated systems while preserving access to valuable creative content for marketing operations.
Data flow: Tenovos to OpenText Information Archive
Tenovos analytics data such as engagement metrics, campaign performance, and asset effectiveness can be stored alongside archived creative files in OpenText Information Archive. This creates a historical record that helps marketing leaders understand which content types performed best and informs future creative strategy.
Data flow: Tenovos to OpenText Information Archive
For industries such as healthcare, financial services, or consumer goods, brand and product content often needs to be retained for regulatory or product claim verification purposes. Tenovos can send approved assets and related metadata to OpenText Information Archive to ensure long-term preservation of content that may be required for audits, investigations, or market review.
Data flow: OpenText Information Archive to Tenovos
Archived assets can be made searchable or referenceable from Tenovos so marketing, legal, compliance, and brand teams can locate historical content without accessing the archive directly. This improves usability while keeping the system of record in OpenText Information Archive.