OpenText Lens - Data Visibility - Adobe Experience Manager Sites Integration and Automation

Common Integration Use Cases Between OpenText Lens - Data Visibility and Adobe Experience Manager Sites

1. Sensitive Content Discovery Before Publishing to AEM Sites

Data flow: OpenText Lens - Data Visibility ? Adobe Experience Manager Sites

OpenText Lens scans shared drives, repositories, and content stores to identify sensitive, regulated, or obsolete unstructured content before it is moved into Adobe Experience Manager Sites. Marketing and web teams can use the findings to prevent accidental publication of confidential documents, outdated policy pages, or restricted assets.

• Reduces risk of publishing noncompliant content on public websites
• Supports legal, privacy, and brand governance reviews
• Improves confidence in content migration and site refresh projects

2. Content Cleanup Prior to AEM Sites Migration

Data flow: OpenText Lens - Data Visibility ? Adobe Experience Manager Sites

During a website modernization or CMS migration, OpenText Lens helps identify duplicate, redundant, and obsolete files across legacy repositories. Migration teams can use this insight to determine which content should be archived, remediated, or migrated into Adobe Experience Manager Sites, reducing unnecessary content volume and migration effort.

• Minimizes migration scope and implementation cost
• Improves content quality in the new CMS
• Shortens cutover timelines by eliminating low-value content

3. Governance Review for Reusable Web Content

Data flow: Adobe Experience Manager Sites ? OpenText Lens - Data Visibility

Content created in Adobe Experience Manager Sites, such as page assets, embedded documents, and downloadable resources, can be periodically scanned by OpenText Lens to assess whether it contains sensitive or outdated information. This supports ongoing governance for content reuse across multiple sites, regions, and campaigns.

• Helps enforce content lifecycle policies
• Identifies stale content that should be retired or refreshed
• Supports audit readiness for regulated industries

4. Risk-Based Content Retirement and Archiving

Data flow: Bi-directional

OpenText Lens can flag obsolete or low-value content across enterprise repositories, while Adobe Experience Manager Sites teams can use those findings to remove, archive, or replace outdated web assets and pages. This creates a controlled workflow for retiring content that is no longer needed but may still be exposed through digital channels.

• Reduces exposure to outdated product, legal, or policy information
• Supports structured content retirement workflows
• Improves site accuracy and customer trust

5. Compliance Validation for Regulated Web Experiences

Data flow: OpenText Lens - Data Visibility ? Adobe Experience Manager Sites

Organizations in healthcare, financial services, or public sector can use OpenText Lens to detect regulated information in source repositories before it is approved for use in Adobe Experience Manager Sites. Compliance teams can review flagged content before it is published to customer-facing pages, microsites, or campaign landing pages.

• Helps prevent unauthorized disclosure of regulated data
• Supports pre-publication compliance checks
• Reduces manual review effort for governance teams

6. Duplicate Asset Detection Across Web Content Libraries

Data flow: Adobe Experience Manager Sites ? OpenText Lens - Data Visibility

Adobe Experience Manager Sites content libraries often accumulate duplicate PDFs, images, and supporting documents across campaigns and business units. OpenText Lens can analyze these repositories to identify duplicates and near-duplicates, enabling content owners to consolidate assets and reduce storage and maintenance overhead.

• Improves content reuse discipline
• Reduces repository clutter and storage costs
• Makes it easier for teams to find the approved version of an asset

7. Post-Merger Content Rationalization for Digital Properties

Data flow: OpenText Lens - Data Visibility ? Adobe Experience Manager Sites

In merger or acquisition scenarios, OpenText Lens can scan inherited repositories to map content types, identify sensitive materials, and highlight obsolete web assets before they are consolidated into Adobe Experience Manager Sites. This helps digital teams rationalize content from multiple business units and avoid importing unnecessary risk.

• Accelerates digital consolidation after acquisition
• Provides visibility into content sprawl across legacy systems
• Supports a cleaner and safer AEM Sites rollout

8. Content Lifecycle Reporting for Marketing and Governance Teams

Data flow: Bi-directional

OpenText Lens can provide visibility into content risk and age across repositories, while Adobe Experience Manager Sites can supply information on which assets and pages are actively used in live digital experiences. Together, they enable cross-functional reporting on content that should be retained, refreshed, or removed.

• Aligns marketing operations with information governance
• Improves decision-making on content refresh priorities
• Creates a shared view of content value and risk