SFTP - Aviary Platform Integration and Automation

Common Integration Use Cases Between SFTP and Aviary Platform

1. Secure Ingestion of Video and Audio Assets from External Production Teams

Data flow: SFTP to Aviary Platform

Production houses, freelance editors, and post-production vendors can deliver raw video, audio, and supporting media files to a secure SFTP drop zone. Aviary Platform then ingests the files automatically for cataloging, metadata tagging, and review workflows. This reduces manual file handling and gives internal media teams a controlled way to receive large, sensitive assets from external partners.

Business value: Faster asset intake, fewer transfer errors, and stronger security for externally sourced media.

2. Automated Distribution of Approved Media Packages to Partners

Data flow: Aviary Platform to SFTP

Once media assets are approved in Aviary Platform, the final video or audio files can be exported to an SFTP location for delivery to broadcasters, agencies, localization vendors, or syndication partners. This is useful when downstream systems or partners require secure file-based delivery rather than API-based access.

Business value: Reliable partner distribution, reduced manual export work, and consistent handoff of approved content.

3. Secure Exchange of Metadata Files for Media Enrichment

Data flow: Bi-directional

Teams can exchange CSV, XML, or JSON metadata files over SFTP to enrich media records in Aviary Platform. For example, a content operations team may upload episode titles, rights windows, language codes, or campaign identifiers, while Aviary exports updated metadata extracts for review or downstream publishing. This supports structured media governance across departments.

Business value: Better searchability, improved content governance, and more accurate media publishing.

4. Rights and Compliance Controlled Media Delivery

Data flow: Aviary Platform to SFTP

When media assets have usage restrictions, Aviary Platform can publish only approved versions to an SFTP folder for legal, compliance, or regional distribution teams. This is especially valuable for content with embargo dates, territory restrictions, or licensed audio and video assets that must be shared securely with auditability.

Business value: Stronger compliance control, reduced risk of unauthorized distribution, and clear transfer logs.

5. Bulk Import of Legacy Media Libraries

Data flow: SFTP to Aviary Platform

Organizations migrating from legacy storage or receiving archived media from business units can stage large batches of video and audio files on SFTP for automated import into Aviary Platform. During ingestion, files can be organized by folder structure or naming convention and paired with metadata files to accelerate catalog creation.

Business value: Efficient onboarding of legacy content, lower migration effort, and faster time to searchable media access.

6. Delivery of Transcoded or Renditioned Media to Downstream Systems

Data flow: Aviary Platform to SFTP

After media processing in Aviary Platform, teams can export specific renditions such as compressed previews, podcast audio versions, or social-ready clips to an SFTP endpoint for use by CMS platforms, digital publishing teams, or external review vendors. This supports structured handoff of media derivatives without exposing the full source library.

Business value: Streamlined publishing, reduced storage overhead in downstream systems, and controlled access to derivative assets.

7. Scheduled Backup and Archive of Critical Media Assets

Data flow: Aviary Platform to SFTP

Media operations teams can schedule exports of high-value video and audio assets from Aviary Platform to a secure SFTP archive for disaster recovery, long-term retention, or regulatory preservation. This is useful for organizations that need an encrypted off-platform copy of master files and associated metadata.

Business value: Improved resilience, secure archival storage, and support for retention policies.

8. Review and Approval Workflow Support for External Stakeholders

Data flow: Bi-directional

External reviewers can upload reference files, voiceover tracks, or localized audio versions to SFTP, which are then linked into Aviary Platform for internal review. After approval, Aviary Platform can send finalized assets or approval packages back through SFTP to the external team. This creates a secure workflow for agencies, translators, and production partners who are not direct Aviary users.

Business value: Better collaboration with external stakeholders, fewer email-based file exchanges, and more controlled approval cycles.