SFTP - MediaValet Integration and Automation

Common Integration Use Cases Between SFTP and MediaValet

1. Secure Ingestion of Approved Brand Assets into MediaValet

Data flow: SFTP ? MediaValet

Marketing teams can receive finalized product images, campaign videos, packaging artwork, and compliance-approved documents from agencies, studios, or print vendors through SFTP and automatically ingest them into MediaValet. This creates a controlled intake process for external contributors while ensuring assets land in the correct DAM folders with metadata, version history, and access controls applied.

Business value: Reduces manual file handling, speeds up asset availability for internal teams, and maintains a secure audit trail for externally delivered content.

2. Controlled Distribution of MediaValet Assets to External Production Partners

Data flow: MediaValet ? SFTP

Organizations can export approved assets from MediaValet to an SFTP location for downstream use by print vendors, localization agencies, packaging suppliers, or regional distributors. This is useful when partners require secure file delivery outside of direct DAM access, especially for large files or regulated content.

Business value: Simplifies partner delivery, supports secure exchange of sensitive creative files, and ensures only approved versions are shared externally.

3. Automated Delivery of Product Catalogs and Pricing Assets to B2B Channels

Data flow: MediaValet ? SFTP

Retail and sales operations teams can publish approved product catalogs, price sheets, sell sheets, and promotional images from MediaValet to an SFTP endpoint used by distributors, resellers, or marketplace operators. This supports scheduled updates when assets are refreshed for seasonal launches, pricing changes, or regional campaigns.

Business value: Improves consistency across channels, reduces outdated content usage, and enables repeatable file distribution without manual intervention.

4. Secure Intake of Regulated or Confidential Documents for Centralized Asset Governance

Data flow: SFTP ? MediaValet

Compliance, legal, and finance teams can transfer sensitive documents such as audit evidence, regulatory submissions, policy documents, or confidential reports into MediaValet for controlled storage and retrieval. SFTP provides the secure transfer layer, while MediaValet provides searchable organization, permissions, and audit logging.

Business value: Centralizes governed documents in a secure repository, improves traceability, and reduces the risk of uncontrolled file sharing across departments.

5. Regional Localization Workflow for Marketing Assets

Data flow: Bi-directional

Headquarters teams can distribute master assets from MediaValet to regional agencies via SFTP for translation, resizing, or market-specific adaptation. Once localized versions are completed, agencies can return the files through SFTP for review and approval in MediaValet. This creates a structured workflow for global marketing operations.

Business value: Accelerates localization cycles, keeps version control centralized, and ensures regional teams work from approved source assets.

6. Secure Backup and Disaster Recovery of Critical Digital Assets

Data flow: MediaValet ? SFTP

Organizations can periodically export critical brand assets, campaign files, and approved documents from MediaValet to an SFTP-based backup repository or disaster recovery site. This is especially valuable for enterprises with retention policies or resilience requirements that mandate off-platform copies of key digital content.

Business value: Strengthens business continuity, protects against accidental deletion or platform disruption, and supports compliance-driven retention strategies.

7. Vendor Submission Portal for Creative and Production Assets

Data flow: SFTP ? MediaValet and MediaValet ? SFTP

External vendors can submit raw or work-in-progress files through SFTP, where they are automatically routed into MediaValet for review, tagging, and approval. After approval, final assets can be sent back to the vendor or downstream production systems via SFTP. This is useful for packaging, publishing, and campaign production workflows.

Business value: Creates a secure, repeatable vendor collaboration process, reduces email-based file exchange, and improves accountability across production stages.

8. Compliance Archiving of Final Approved Assets and Transfer Logs

Data flow: MediaValet ? SFTP

After campaigns or product launches, final approved assets and related documentation can be exported from MediaValet to an SFTP archive for long-term retention. This is useful for industries that need immutable records of what was published, when it was approved, and which version was distributed.

Business value: Supports audit readiness, simplifies records management, and provides a secure archive outside the active DAM environment.