TransPerfect - Aviary Platform Integration and Automation

Common Integration Use Cases Between TransPerfect and Aviary Platform

1. Automated localization of video and audio assets

Data flow: Aviary Platform ? TransPerfect ? Aviary Platform

Media teams can send approved video and audio assets from Aviary Platform to TransPerfect for transcription, translation, subtitling, dubbing, and cultural adaptation. Once localization is complete, the translated files, subtitle tracks, and language metadata are returned to Aviary Platform for version control and distribution.

Business value: Speeds global media release, reduces manual handoffs, and ensures localized rich media is managed in one controlled workflow.

2. Multilingual metadata enrichment for media search and discovery

Data flow: Aviary Platform ? TransPerfect ? Aviary Platform

Aviary Platform can pass asset titles, descriptions, tags, and usage notes to TransPerfect for translation into target languages. The translated metadata is then written back into Aviary Platform so regional teams can search, filter, and retrieve media assets in their preferred language.

Business value: Improves asset discoverability across global teams and supports faster reuse of media content in local markets.

3. Localized publishing of media content in CMS and marketing channels

Data flow: Aviary Platform ? TransPerfect ? CMS or marketing platform

When a campaign requires localized video or audio, Aviary Platform can provide the source media and associated metadata to TransPerfect for translation. The localized outputs can then be delivered to downstream CMS or marketing platforms, enabling region-specific publishing without manual rework.

Business value: Shortens campaign launch cycles and helps marketing teams publish consistent media across multiple languages and regions.

4. Translation workflow for media review and approval comments

Data flow: Aviary Platform ? TransPerfect

Creative, legal, and compliance teams often leave review comments on media assets that need translation for global stakeholders. Aviary Platform can send review notes, captions, or transcript text to TransPerfect, then receive translated versions back for cross-functional review and approval.

Business value: Reduces miscommunication in global review cycles and supports faster sign-off across distributed teams.

5. Subtitle and transcript management for compliance and accessibility

Data flow: Aviary Platform ? TransPerfect ? Aviary Platform

For regulated industries or accessibility programs, Aviary Platform can route audio and video transcripts to TransPerfect for translation and localization. The resulting subtitle files and translated transcripts are returned and attached to the original assets for compliance, accessibility, and reuse.

Business value: Helps meet accessibility and regulatory requirements while reducing the effort needed to manage multilingual captioning at scale.

6. Global content versioning for campaign asset libraries

Data flow: Bi-directional

TransPerfect can manage language variants and localization status, while Aviary Platform manages the rich media source files and derivative versions. Integration can synchronize asset IDs, language codes, version status, and approval states so teams always know which localized media is ready for use.

Business value: Creates a single operational view of global media versions and reduces the risk of publishing outdated or incomplete localized assets.

7. Localization intake automation for new media production

Data flow: Aviary Platform ? TransPerfect

When new video or audio assets are uploaded into Aviary Platform, metadata rules can automatically trigger localization requests in TransPerfect based on market, channel, or campaign requirements. This is useful for product launches, training content, and promotional media that must be adapted quickly for multiple regions.

Business value: Eliminates manual request creation and ensures localization starts as soon as source media is approved.