TransPerfect - Centric Integration and Automation

Integrate TransPerfect Artificial intelligence (AI) and Centric Product Lifecycle Management apps with any of the apps from the library with just a few clicks. Create automated workflows by integrating your apps.

Common Integration Use Cases Between TransPerfect and Centric

1. Automated localization of product development content

Data flow: Centric ? TransPerfect

Product specifications, design briefs, technical descriptions, and launch documentation created in Centric can be sent to TransPerfect for translation and localization. This supports global product teams by ensuring that content is adapted for each target market before launch.

Business value: Reduces manual handoffs, shortens localization cycles, and helps ensure product content is market-ready across regions.

2. Localized product information for global go-to-market teams

Data flow: TransPerfect ? Centric

Translated product copy, localized naming conventions, and market-specific messaging can be returned to Centric and attached to the relevant product records. This gives merchandising, sales, and regional teams access to approved localized content within the product lifecycle process.

Business value: Improves consistency across markets and reduces the risk of using outdated or untranslated product information.

3. Translation workflow for product launch assets

Data flow: Centric ? TransPerfect ? Centric

When a product moves toward launch, Centric can trigger translation requests for packaging text, care instructions, compliance statements, and launch collateral. Once completed, TransPerfect returns the localized assets to Centric for review and approval.

Business value: Creates a controlled launch workflow that supports faster international rollouts and better governance over multilingual assets.

4. Synchronization of product data and multilingual content for DAM distribution

Data flow: Centric ? TransPerfect, then TransPerfect ? DAM via connected workflow

Centric can provide master product attributes and source content for localization, while TransPerfect delivers translated versions that can be published into downstream DAM environments. This ensures that digital assets and product content remain aligned across regions.

Business value: Supports consistent product storytelling and reduces duplication between PLM, localization, and asset management teams.

5. Localization of technical and compliance documentation

Data flow: Centric ? TransPerfect

Centric-managed documents such as material declarations, product safety sheets, regulatory notes, and assembly instructions can be routed to TransPerfect for translation into required market languages. This is especially valuable for industries with strict labeling and compliance requirements.

Business value: Helps meet regional regulatory obligations while reducing the manual effort required to manage multilingual compliance content.

6. Closed-loop review of translated product content

Data flow: Bi-directional

Centric can send source product content to TransPerfect for translation, and TransPerfect can return localized drafts for review by product, legal, or regional teams. Feedback and revision requests can then be tracked back in Centric to maintain a single source of truth for approved content.

Business value: Improves content quality, speeds up approval cycles, and gives cross-functional teams better visibility into localization status.

7. Reuse of approved multilingual product content across future collections

Data flow: TransPerfect ? Centric

Once product descriptions, feature statements, or packaging text have been translated and approved, those assets can be stored in Centric for reuse in future product lines or seasonal collections. This is useful for organizations with recurring product families or similar variants.

Business value: Reduces translation costs, avoids rework, and accelerates time-to-market for repeat product launches.

8. Global product launch coordination across design, localization, and commercial teams