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Data flow: IntelligenceBank ? Agility
Marketing teams can store approved brand assets, campaign copy, logos, and compliance-reviewed collateral in IntelligenceBank, then push selected content and media into Agility for use on websites, landing pages, and campaign microsites. This reduces the risk of publishing outdated or unapproved materials and gives content editors a controlled library of approved assets to work from.
Business value: Faster page creation, stronger brand consistency, and fewer review cycles between marketing and compliance teams.
Data flow: Bi-directional
When a designer or brand manager updates an image, video, or document in IntelligenceBank, the latest approved version can sync to Agility content entries automatically. In return, Agility can send usage metadata back to IntelligenceBank, such as which assets are used on which pages or campaigns. This helps teams maintain a single source of truth for digital assets and avoid broken links or stale content.
Business value: Better asset governance, reduced manual maintenance, and improved visibility into content usage.
Data flow: Agility ? IntelligenceBank
Content drafted in Agility, such as product claims, financial disclosures, healthcare messaging, or legal disclaimers, can be routed to IntelligenceBank for review and approval before publication. Once approved, the content status can be returned to Agility so editors can publish only compliant versions. This is especially useful for organizations in regulated industries that need audit trails and controlled approvals.
Business value: Lower compliance risk, auditable approvals, and fewer delays caused by manual review handoffs.
Data flow: Bi-directional
Agility can manage campaign landing pages, promotional content, and localized web experiences, while IntelligenceBank manages the supporting campaign assets, templates, and approval workflows. Integration allows campaign managers to launch pages only when the required assets are approved and available. Status updates from IntelligenceBank can trigger content readiness in Agility, helping teams coordinate launch timing across channels.
Business value: Faster campaign execution, fewer launch delays, and improved cross-team alignment.
Data flow: IntelligenceBank ? Agility
Global organizations can use IntelligenceBank to manage master brand assets and region-specific approved variations, then distribute them into Agility for local market websites and landing pages. Regional teams can build pages in Agility using only approved localized assets and messaging, ensuring consistency while allowing market-level flexibility.
Business value: Stronger global brand control, faster regional publishing, and reduced duplication of effort across markets.
Data flow: Bi-directional
IntelligenceBank can track asset expiration, review dates, and approval status, while Agility can track where each asset is used across web properties. When an asset is nearing expiration or has been withdrawn, IntelligenceBank can notify Agility to replace or remove it from affected pages. This prevents outdated promotions, expired legal language, or obsolete imagery from remaining live on customer-facing channels.
Business value: Lower content risk, improved governance, and less manual auditing of live pages.
Data flow: IntelligenceBank ? Agility
Marketing users can search IntelligenceBank for approved campaign kits, banners, product images, and copy blocks, then insert them directly into Agility-managed pages without waiting for design or legal teams. This supports decentralized content operations while preserving governance through pre-approved content libraries and workflow controls.
Business value: Greater marketer autonomy, shorter turnaround times, and reduced dependency on technical teams.
Data flow: Bi-directional
Agility can provide publishing records and page-level content references, while IntelligenceBank can provide approval history, version control, and compliance documentation. Together, they create a complete audit trail showing who approved an asset, where it was used, and when it was published. This is valuable for organizations that need to demonstrate governance during internal audits or regulatory reviews.
Business value: Better accountability, easier audits, and stronger governance across content operations.