Axiell - Storyblok Integration and Automation

Common Integration Use Cases Between Axiell and Storyblok

Below are practical integration scenarios that connect Axiell?s collection management and digital preservation capabilities with Storyblok?s headless content management and digital experience delivery. These use cases focus on improving access to cultural heritage content, streamlining publishing workflows, and reducing manual effort across teams.

1. Publish collection records and object stories from Axiell to Storyblok

Direction: Axiell to Storyblok

Museums and archives can push approved collection metadata, object descriptions, exhibition notes, and related media references from Axiell into Storyblok to power public-facing websites and digital exhibits. Curators maintain authoritative records in Axiell, while marketing and web teams use Storyblok to build engaging pages without duplicating data entry.

• Reduces manual rekeying of object data
• Ensures public content stays aligned with the source of truth
• Speeds up publishing of exhibitions, featured collections, and research stories

2. Sync approved media assets and derivatives for web publishing

Direction: Axiell to Storyblok

When Axiell stores links or references to digitized assets such as images, audio, video, or archival scans, those assets can be synchronized into Storyblok for use in digital storytelling and campaign pages. Storyblok can then present optimized derivatives for web delivery while Axiell remains the preservation and metadata system of record.

• Supports consistent asset usage across web channels
• Improves performance by delivering web-ready derivatives
• Preserves governance by keeping master records in Axiell

3. Update public content when collection metadata changes

Direction: Axiell to Storyblok

If cataloguers update object titles, provenance, dates, or rights information in Axiell, those changes can automatically flow into Storyblok content blocks or structured fields. This is especially valuable for institutions that need public websites, digital catalogs, and exhibition microsites to reflect the latest authoritative data.

• Prevents outdated information from appearing online
• Improves compliance for rights and attribution updates
• Reduces coordination between collections and web teams

4. Create editorial stories in Storyblok linked to Axiell records

Direction: Storyblok to Axiell

Editorial teams can create interpretive articles, exhibition narratives, and educational pages in Storyblok and link them back to relevant Axiell collection records. This gives institutions a way to enrich collection items with contextual storytelling while keeping the descriptive record in Axiell unchanged.

• Connects storytelling with authoritative collection data
• Improves discoverability of objects through curated content
• Supports cross-functional workflows between curators and content editors

5. Bi-directional approval workflow for public release of collection content

Direction: Bi-directional

A collection item can be prepared in Axiell, then sent to Storyblok as a draft for web editorial review. After review and approval, Storyblok can publish the content while status updates are written back to Axiell to indicate that the record is live on the public site. This creates a controlled workflow for sensitive or high-value collection content.

• Improves governance and review tracking
• Supports staged publishing for exhibitions and launches
• Provides visibility into what has been approved and published

6. Build multilingual collection experiences from Axiell metadata

Direction: Axiell to Storyblok

For institutions serving international audiences, multilingual labels, descriptions, and exhibition copy stored in Axiell can be mapped into Storyblok?s localized content structures. Storyblok can then deliver language-specific pages while Axiell remains the master repository for translated collection metadata.

• Enables consistent multilingual publishing
• Reduces translation duplication across systems
• Improves access for global audiences and researchers

7. Power digital exhibitions and thematic landing pages with live collection data

Direction: Axiell to Storyblok

Storyblok can be used to assemble thematic landing pages, online exhibitions, and campaign microsites that pull selected objects, archival items, and metadata from Axiell. Curators define the authoritative set of items in Axiell, while web teams arrange them into compelling digital experiences in Storyblok.

• Accelerates launch of online exhibitions
• Allows non-technical teams to create rich digital experiences
• Ensures featured items are always sourced from approved records

8. Surface collection search and discovery content in the website experience

Direction: Axiell to Storyblok

Axiell can provide structured collection data that Storyblok uses to power search result pages, browse filters, and object detail pages on the public website. This allows institutions to combine robust collection discovery with flexible front-end presentation, improving visitor engagement and research access.

• Enhances public discovery of collections and archives
• Supports faceted browsing and curated search experiences
• Separates back-office collection management from front-end experience design