Consonance - Agility Integration and Automation

Common Integration Use Cases Between Consonance and Agility

1. Publish approved book metadata and launch pages from Consonance to Agility

Data flow: Consonance ? Agility

When a title reaches a defined milestone in Consonance, such as copyedit complete, cover approved, or publication date confirmed, the title record and approved metadata can be pushed into Agility to create or update a book landing page, author page, or campaign page.

• Synchronize title name, subtitle, author, ISBN, format, publication date, description, and keywords
• Automatically create web pages for new releases and backlist titles
• Reduce manual rekeying by marketing teams
• Ensure the website always reflects the latest approved publishing data

Business value: Faster time to market for title promotion, fewer metadata errors, and better coordination between editorial, production, and marketing teams.

2. Push cover art and marketing assets from Consonance-linked DAM into Agility

Data flow: Consonance ? Agility

Consonance often serves as the system of record for title metadata and links to digital assets such as cover images, jacket copy, author photos, and promotional graphics. Those approved assets can be surfaced in Agility to populate content blocks, landing pages, and campaign modules.

• Use approved cover images and sales sheets on web pages without duplicate uploads
• Keep asset versions aligned across publishing and marketing channels
• Support multiple formats such as print, ebook, and audiobook artwork
• Reduce the risk of using outdated or unapproved creative

Business value: Consistent brand presentation, lower asset management overhead, and fewer publishing-to-marketing handoff issues.

3. Feed editorial and rights-approved content into Agility for author and title microsites

Data flow: Consonance ? Agility

Once editorial copy, author bios, rights information, and regional availability are approved in Consonance, selected content can be published to Agility to power author microsites, series pages, and regional book pages.

• Publish author bios, book summaries, excerpts, and series information
• Respect rights and territory restrictions when exposing content online
• Support localized or imprint-specific web experiences
• Enable marketing teams to build pages from approved publishing content

Business value: Better governance over public-facing content, improved compliance with rights restrictions, and more efficient content reuse.

4. Sync publication status from Consonance to trigger web campaign updates in Agility

Data flow: Consonance ? Agility

As titles move through the publishing lifecycle, status changes in Consonance can trigger updates in Agility, such as switching a page from pre-order to available, adding review quotes after publication, or retiring pages for out-of-print titles.

• Automate page state changes based on publication milestones
• Display preorder, launch, and backlist messaging at the right time
• Update calls to action such as pre-order, buy now, or read sample
• Remove or archive pages when titles are no longer active

Business value: More accurate customer messaging, reduced campaign maintenance, and improved conversion through timely content updates.

5. Use Agility to manage promotional content that references Consonance title data

Data flow: Agility ? Consonance

Marketing teams can create promotional landing pages, seasonal collections, and campaign content in Agility while referencing title metadata sourced from Consonance through APIs or content sync. This allows marketers to assemble curated experiences without duplicating core publishing data.

• Build themed collections such as holiday picks, award winners, or genre lists
• Pull live title data into reusable content components
• Keep campaign pages current as title metadata changes in Consonance
• Allow marketers to work independently while preserving data governance

Business value: Faster campaign execution, less dependency on developers, and stronger alignment between marketing content and authoritative title records.

6. Support multi-channel content syndication for book discovery and sales enablement

Data flow: Bi-directional

Consonance can provide authoritative book metadata and rights details to Agility, while Agility can distribute curated content to websites, mobile apps, and campaign microsites. In return, engagement data from Agility can inform publishing decisions in Consonance.

• Publish consistent book information across web, mobile, and campaign channels
• Track which titles, authors, or genres generate the most engagement
• Use web performance data to inform metadata optimization and promotional planning
• Support coordinated launches across editorial, marketing, and sales teams

Business value: Better visibility into content performance, improved discoverability, and more informed publishing and marketing decisions.

7. Create a unified workflow for title launch readiness and web publishing approval

Data flow: Bi-directional

Consonance can manage the internal publishing workflow, while Agility can manage the external web publishing workflow. Integration can ensure that a title is not promoted online until required editorial, legal, and production approvals are complete in Consonance.

• Block web publication until metadata, cover art, and rights approvals are complete
• Notify marketing teams when a title is ready for web launch
• Track launch readiness across both publishing and digital content teams
• Reduce the risk of publishing incomplete or noncompliant information

Business value: Stronger governance, fewer launch defects, and smoother cross-functional coordination.

8. Surface sales and engagement insights from Agility back into Consonance planning

Data flow: Agility ? Consonance

Agility analytics can provide data on page views, click-through rates, content engagement, and campaign performance for specific titles or authors. That insight can be fed back into Consonance to support acquisition, metadata optimization, and promotional planning.

• Identify high-performing titles and content themes
• Improve metadata fields based on search and engagement behavior
• Support decisions on reprints, backlist promotion, and seasonal campaigns
• Give editorial and marketing teams a shared view of content performance

Business value: Data-driven publishing decisions, better metadata quality, and stronger alignment between content strategy and audience demand.