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OpenText Lens - Data Visibility - PhotoShelter Integration and Automation

Integrate OpenText Lens - Data Visibility Analytics and PhotoShelter Marketing apps with any of the apps from the library with just a few clicks. Create automated workflows by integrating your apps.

Common Integration Use Cases Between OpenText Lens - Data Visibility and PhotoShelter

OpenText Lens - Data Visibility helps organizations discover, classify, and assess unstructured content across repositories, while PhotoShelter is typically used to store, manage, and distribute digital media assets such as photos and videos. Together, they can support controlled media governance, cleanup, migration, and compliance workflows across creative, marketing, legal, and records teams.

1. Identify sensitive media assets before publishing to PhotoShelter

Data flow: OpenText Lens - Data Visibility to PhotoShelter

Use OpenText Lens - Data Visibility to scan shared drives, archives, and content repositories for images, videos, and related files that may contain sensitive or regulated information, such as employee photos, customer images, location data, or confidential event footage. Approved assets can then be moved into PhotoShelter for controlled publishing and distribution.

  • Reduces the risk of exposing restricted media content
  • Supports legal, privacy, and brand review before publication
  • Helps marketing teams work only with approved assets

2. Clean up redundant and obsolete media before migration into PhotoShelter

Data flow: OpenText Lens - Data Visibility to PhotoShelter

Before migrating legacy image libraries into PhotoShelter, OpenText Lens - Data Visibility can identify duplicate, outdated, or low-value media files across file shares and archives. Teams can then migrate only approved, current assets into PhotoShelter, reducing storage costs and improving searchability.

  • Minimizes unnecessary migration volume
  • Improves asset quality in the target platform
  • Shortens migration timelines and lowers operational effort

3. Support records retention and defensible deletion for media archives

Data flow: Bi-directional, with OpenText Lens - Data Visibility driving disposition decisions and PhotoShelter providing asset inventory

Organizations can use OpenText Lens - Data Visibility to classify media assets in PhotoShelter based on retention rules, business value, or legal hold requirements. Assets that are no longer needed can be flagged for deletion, while important records can be retained in line with policy.

  • Improves retention policy enforcement
  • Reduces legal and compliance exposure
  • Creates a defensible deletion process for media content

4. Improve rights management for licensed and restricted imagery

Data flow: OpenText Lens - Data Visibility to PhotoShelter

OpenText Lens - Data Visibility can help locate media files that include licensing terms, usage restrictions, model releases, or contractual obligations embedded in documents or metadata. That information can be used to tag or segment assets in PhotoShelter so only authorized teams can access or distribute them.

  • Prevents unauthorized reuse of licensed content
  • Helps track usage restrictions and expiration dates
  • Supports legal review and brand compliance

5. Prepare curated media collections for external sharing

Data flow: OpenText Lens - Data Visibility to PhotoShelter

Communications, marketing, and public relations teams can use OpenText Lens - Data Visibility to identify approved, non-sensitive media assets from across the enterprise and then publish curated collections into PhotoShelter for external sharing with agencies, partners, or media outlets.

  • Speeds up content curation for campaigns and press use
  • Reduces manual review effort
  • Ensures only approved assets are shared externally

6. Detect personal or confidential information embedded in media-related files

Data flow: OpenText Lens - Data Visibility to PhotoShelter

OpenText Lens - Data Visibility can scan supporting files such as captions, release forms, spreadsheets, and project notes associated with media assets to detect personal data, confidential project details, or other sensitive information. Those files can then be separated from public-facing media stored in PhotoShelter.

  • Improves privacy compliance
  • Reduces accidental disclosure of supporting documents
  • Helps teams separate public assets from restricted records

7. Create a governed migration path from legacy content repositories to PhotoShelter

Data flow: OpenText Lens - Data Visibility to PhotoShelter

When consolidating multiple legacy repositories into PhotoShelter, OpenText Lens - Data Visibility can inventory all unstructured content, classify it by type and risk, and identify the subset of media assets suitable for migration. This enables a controlled transition with clear ownership and approval checkpoints.

  • Provides visibility into what should move and what should remain archived
  • Supports cross-functional migration planning
  • Reduces the chance of moving obsolete or noncompliant content

8. Enable ongoing governance of active media libraries

Data flow: Bi-directional

After media assets are stored in PhotoShelter, OpenText Lens - Data Visibility can periodically reassess the broader content environment to identify newly created duplicates, outdated assets, or files that no longer meet governance standards. PhotoShelter can then serve as the controlled repository for the approved, current version of each asset.

  • Keeps media libraries current and organized
  • Supports continuous governance rather than one-time cleanup
  • Improves operational efficiency for creative and content teams

How to integrate and automate OpenText Lens - Data Visibility with PhotoShelter using OneTeg?