Home | Connectors | Orange Logic | Orange Logic - Kentico Integration and Automation
Direction: Orange Logic ? Kentico
Marketing and creative teams can store approved images, videos, banners, and documents in Orange Logic, then automatically publish selected assets into Kentico for use on websites, landing pages, and campaign microsites. This ensures only brand-approved content is available to web teams while reducing manual downloading, re-uploading, and version errors.
Business value: Faster campaign launches, stronger brand governance, and fewer content mistakes across digital channels.
Direction: Bi-directional
Orange Logic asset metadata such as campaign name, product line, region, usage rights, and expiration dates can be synchronized with Kentico content fields and taxonomy structures. Kentico editors can then search and insert the right assets more efficiently, while updates made in either platform remain aligned.
Business value: Improved searchability, reduced content duplication, and more consistent content classification across teams.
Direction: Orange Logic ? Kentico
Orange Logic can push asset usage rights, expiration dates, and license restrictions into Kentico so that web content automatically hides, replaces, or flags assets when rights expire. This is especially useful for campaign imagery, stock photography, and region-specific media with limited usage windows.
Business value: Lower legal and compliance risk, fewer manual audits, and better control over licensed content.
Direction: Orange Logic ? Kentico
Creative teams can prepare campaign-ready asset packages in Orange Logic, including hero images, product videos, and supporting documents, and send them into Kentico as structured content components. Kentico marketers can then assemble pages and campaign experiences without requesting assets from design teams each time.
Business value: Shorter campaign production cycles, less dependency on creative operations, and more efficient reuse of approved assets.
Direction: Kentico ? Orange Logic and Orange Logic ? Kentico
Kentico product pages can reference media stored in Orange Logic, while product-related updates such as new imagery, updated brochures, or localized visuals can be pushed back into Orange Logic for centralized governance. This supports consistent product storytelling across web pages, campaign pages, and supporting content libraries.
Business value: Better alignment between product marketing and web publishing, with fewer inconsistencies across channels.
Direction: Orange Logic ? Kentico
Orange Logic can manage localized asset variants by language, market, or region and deliver the correct version to Kentico based on site locale or campaign audience. Regional teams can publish localized pages faster without manually searching for approved translations, subtitles, or market-specific visuals.
Business value: Faster global content rollout, improved localization governance, and reduced regional rework.
Direction: Kentico ? Orange Logic
Kentico can send page performance data such as clicks, conversions, and engagement metrics back to Orange Logic so content teams can evaluate which assets perform best on the website. This helps identify high-performing visuals, videos, and banners for future reuse and optimization.
Business value: Data-driven creative decisions, improved content ROI, and stronger alignment between asset management and digital performance.
Direction: Bi-directional
Orange Logic can manage asset review and approval workflows before content is released to Kentico, while Kentico can notify Orange Logic when a page or campaign requires updated assets. This creates a controlled handoff between creative approval and digital publishing teams, ensuring only finalized content reaches the live experience.
Business value: Better governance, fewer publishing delays, and clearer collaboration between creative, marketing, and web operations teams.
CyanGate, LLC
+1 (833) DAM-XPRT (326-9778) 
contactus@oneteg.com
