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Data flow: Wrike ? Threekit, and Threekit ? Wrike
When a new configurable product is being launched, marketing and product teams can manage the launch plan in Wrike while Threekit handles the 3D and AR asset creation. Wrike can trigger tasks for model creation, variant approvals, localization, and launch readiness reviews. As Threekit assets are completed, status updates, preview links, and approval requests can be pushed back into Wrike so stakeholders have a single view of launch progress.
Business value: Shortens launch cycles, improves cross-functional coordination, and reduces delays caused by disconnected creative and product teams.
Data flow: Wrike ? Threekit
Marketing or ecommerce teams can submit structured asset requests in Wrike for new 3D models, product configurations, lifestyle renders, or AR experiences. Each request can include product SKU, required variants, target channels, and due dates. Approved requests are then routed to Threekit production workflows for asset generation and configuration setup.
Business value: Standardizes intake, reduces back-and-forth between teams, and ensures Threekit production work is prioritized based on business needs.
Data flow: Threekit ? Wrike
Threekit-generated renders, interactive previews, and configuration images can be sent into Wrike for review and approval by brand, merchandising, legal, and ecommerce stakeholders. Wrike proofing tools can capture comments on specific visual details such as color accuracy, material finish, labeling, or product orientation before assets are published.
Business value: Improves quality control, accelerates approvals, and reduces the risk of publishing incorrect or non-compliant product visuals.
Data flow: Bi-directional
For complex products with many options, Wrike can track which SKUs, bundles, or configuration combinations still need visual coverage, while Threekit can report completion status for each asset set. This is especially useful for furniture, automotive, and consumer electronics catalogs where every finish, accessory, or package combination must be validated and visualized before launch.
Business value: Prevents gaps in product coverage, supports launch readiness, and helps teams prioritize the highest-value configurations first.
Data flow: Wrike ? Threekit, and Threekit ? Wrike
Campaign managers can plan promotional deliverables in Wrike, including hero images, product configurator updates, seasonal visuals, and channel-specific assets. Threekit can generate the required visual variants based on campaign requirements, and completed assets can be returned to Wrike for final review, scheduling, and handoff to downstream channels.
Business value: Aligns campaign planning with product visualization production, improves on-time delivery, and reduces manual coordination across marketing operations.
Data flow: Wrike ? Threekit
When product teams update specifications, materials, pricing-related options, or packaging details, a change request in Wrike can automatically create or update tasks in Threekit to revise the corresponding 3D configuration and image outputs. This ensures visual assets stay synchronized with the latest product data and merchandising decisions.
Business value: Reduces outdated product visuals, improves consistency across channels, and supports faster response to product changes.
Data flow: Threekit ? Wrike
Threekit production workloads, such as new model builds, render requests, or AR experience updates, can be surfaced in Wrike to help creative operations teams plan capacity and assign resources. Wrike managers can use this information to balance workloads across designers, 3D artists, and approvers, especially during peak launch periods.
Business value: Improves resource utilization, reduces bottlenecks, and gives operations leaders better visibility into production demand.
Data flow: Bi-directional
After a product goes live, performance insights from ecommerce or merchandising teams can be translated into Wrike tasks for visual optimization, such as updating underperforming product images, adding missing configuration views, or creating new AR experiences. Threekit can then produce the revised assets and send completion updates back to Wrike for tracking and approval.
Business value: Supports continuous improvement of product content, helps teams respond to conversion data, and keeps visual commerce assets aligned with business performance goals.